#SuccessStories

Before working with emBlue and meeting our specialists, Medias São Jorge had the challenge of finding a platform that would allow them to reactivate contacts from their 20+ year old base and capture new leads through innovative tools.

Planned strategy:

Medias S. Jorge was able to implement a number of channels to draw potential customers, track user behavior while browsing its e-commerce, and carry out highly effective remarketing strategies based on the product interests of its customers thanks to the assistance of our specialist Daniele Alcantara.

Results:

Medias São Jorge was able to send more than 300K emails monthly, with a delivery rate of 95% and an open rate of 60%, managing to recover up to 22 times his investment every month.

Teamwork

Through emBlue's personalized follow-up, our specialist was in charge of boosting Medias São Jorge's results, understanding their needs and developing strategies that would allow them to achieve their sales goals much faster. In addition to training them in the use of our platform to get the most out of it.

Intelligent Remarketing

With our Pixel Tracking tool, Medias São Jorge was able to identify the interests of users browsing their ecommerce and create email campaigns with personalized content, according to the products they had interacted with.

New potential customers

Thanks to our Onsite Pop Up, Medias São Jorge was able to capture new leads and increase its customer base, using this data to send them subsequent campaigns with news, offers and promotions.