What benefits does emBlue's B2C CRM offer for customer relationship management?

emBlue's B2C CRM offers numerous benefits for customer relationship management. It allows integrating and unifying databases in one place, enriching contact information. It also facilitates user analysis and segmentation, enabling the prediction of customer behavior through Machine Learning. Additionally, the system allows designing and automating campaigns, simplifying customer management and maximizing results. This CRM helps record all customer interactions and automatically updates their data, enabling hyper-personalized campaigns that connect with customers' changing interests.

How does emBlue's B2C CRM use customer information to improve marketing campaigns?

emBlue's B2C CRM transforms customer information into actionable insights using Machine Learning. It analyzes previous purchases and website navigation to predict which products or services may interest each customer. This allows for smarter, more effective campaigns. Additionally, emBlue enables the use of predefined segments and manages contacts to hyper-personalize message content. The new dynamic segments are automatically updated based on customer behavior and interaction with campaigns, making it easier to create more effective and relevant messages for the target audience.

What tools does emBlue's B2C CRM offer to enrich and manage customer data?

emBlue's B2C CRM offers several tools to enrich and manage customer data. It allows collecting key customer information and recording all interactions in one place. The data is automatically updated, ensuring that relevant and real-time information is always available. Additionally, the platform facilitates customer segmentation using additional variables like recent purchases, product categories, and specific items. These dynamic segments are continuously updated based on customer behavior, enabling more precise and effective management.

CRM B2C

Manage your customer relationships and increase their value over time

Create a distinctive brand experience

With the help of our CRM solution, you have all the resources you require to deepen your relationship with your clients and produce unique customer experiences that set you apart from the competition.

Integrate and unify your databases

Improve your contact details

Segment and analyze your user base

Predict your target's behavior

Campaign creation and automations

Know your customers' level of happiness

Simplify your customer management and
maximize your results

Your customers are constantly changing. With the help of our CRM, you can give your data life and remain relevant in your customers' daily lives by creating highly personalized campaigns that relate to their interests.

Gather the most crucial data from your clients.

Keep track of all communications with your clients in one location, and update their information automatically. With emBlue you have access to the most relevant information about your consumers easily, quickly and in real time.

Put information into practice

Use the power of Machine Learning to predict your customers' behavior. Analyze their previous purchases and their navigation on your website to determine which product or service they are most likely to be interested in.

Create smarter and more effective campaigns with emblue

emBlue recipes

Thanks to our "emBlue recipes" you will be able to use predefined segments and manage your contacts to hyper-customize the content of your messages easily.

eCommerce Segments

Do you have an eCommerce? Segment your consumer base using additional criteria like the last month's purchases, product categories, certain items, and more.

emBlue's new dynamic segments are updated and fed back to you

According to the behavior of each of your customers and their interaction with your campaigns and their interaction with your campaigns. Now that you know what your target audience is actually interested in, you can develop communications that are more effective.

Acquire our solution CRM B2C and take your brand experience to the next level

Products

CRM B2C
Email Marketing and Pixel tracking
Marketing Automation
Remarketing
Happiness Module and NPS
Banners Pop Ups
Integration throught platforms
Sms and Push Notifications
Drag and Drop
Business Intelligence

Company

Why emBlue
Culture

Contract

Terms and conditions

Resources

Blog
Success stories
Help

- Sell more with up selling and cross selling
- What is remarketing?
- What is emailing?
- What is the Customer Journey?
- What is SMS Marketing?

Contact us

USA - Denver
+1(720)2820930

México - CDMX
+559 302 5404
Brasil - São Pablo
+55(11)30427701
Argentina - Buenos Aires
+54(11)39894050
Colombia - Bogotá
+57(601)5800243
Chile - Santiago
+56(2)25822284
Perú - Lima
+51(1)6419594

Customer support
Mail: [email protected]
WhatsApp: +5491168743970